Branding Delegate and Links

I am using Sharepoint 2013 and am wishing to change the text within the Branding Delegate (where it says Sharepoint at top left). I have managed to change the text itself from using powershell,

$App = Get-SPWebApplication http://Sharepoint

$App.SuiteBarBrandingElementHtml = "<div class=""ms-core-brandingText"">

<a href= *file://SERVER/FOLDER/FILE style="color:white;">IMPORTANT FILE </a>

</div>

$webApp.Update()

By using the above command I was able to change the text in the branding delegate and keep the colour as white. However the attached link, does not come through?
the link is available for half a second and then disappears when page completely loads.